http://www.sitemy.com/articles/articles_online_business.html Articles about the many aspects of doing business online. en-us livesupport@superiorincome.com livesupport@superiorincome.com Fri, 05 Sep 2008 20:04:54 -0400 SiteMY.com - RSSBIN http://blogs.law.harvard.edu/tech/rss http://www.sitemy.com/logo.gif http://www.sitemy.com/articles/articles_online_business.html http://www.sitemy.com/articles/article_19292.html Everyone knows the media and public love good PR. But, does PR work its charm in the same manner online? If it's handles appropriately, good PR is even better through the Internet where a captive audience awaits its news. In many ways, by their very nature, a website is a superb PR campaign. Since websites spread the work about your service or product and are highly visible to the public, websites make great PR tools. According to some experts, websites hold the potential to exceed traditional routes of PR. If you think about, why go online if your presence doesn't increase your ability to be noticed in a positive light and increase your bottom line? Attracting positive attention is easy through many online PR tools. A few wa... http://www.sitemy.com/articles/article_19292.html Fri, 05 Aug 2005 23:58:10 -0400 http://www.sitemy.com/articles/article_19291.html 1) Gain an idea/keep in touch of what is happening in the Internet Marketing scene (strategies, product, news). 2) Help others as well as yourself to solve a 'how to' problem whenever it crops up. This applies to the universal law of "Give before you can receive". 3) Promote your product or other products with your affiliate links when you recommend solutions. 4) Create a sense of trust and bonding among fellow marketers in which real friendship can be establish over time (a sense of belonging). 5) Share and learn from others through a mutual exchange of experience. 6) Get a word-of-mouth recommendation to a proven product or service from people who have tried it instead of spending time to analyze various products ... http://www.sitemy.com/articles/article_19291.html Fri, 05 Aug 2005 23:58:09 -0400 http://www.sitemy.com/articles/article_19289.html If you're like most ezine advertisers you wish to generate FAST Sales by sending your message in front of thousands ezine subscribers. Some spend hundreds in ezine advertising hoping to generate a BIG profit... but it ends up costing them more than they earn. Yes, ezine advertising works, but if you really want to WIN the ezine advertising GAME you must take in consideration the strategies below: 1. What do you plan to advertise? e.g. an affiliate product, your own product, a course by e-mail, an ebook, etc. You must know exactly what you want to promote in other ezines before advertising in them; ask yourself these questions: Is the product related to your target audience? Is the product valuable... http://www.sitemy.com/articles/article_19289.html Fri, 05 Aug 2005 23:58:08 -0400 http://www.sitemy.com/articles/article_19290.html To quote Peter Finch from the iconic 1970's film "Network": I'm mad as hell and I'm not going to take this anymore! There are so many lies, half-truths, and misguided misinformation out there about online marketing that it's driving me crazy! I just finished reading yet another ebook by yet another "successful" Internet marketing guru. It kills me because the only thing most of these gurus are successful at is selling themselves and their "snake oil" to unsuspecting business people. They don't know squat about marketing a business on the Internet. But they do know how to push buttons. So these self-proclaimed "experts" LIE to you just to sell you their latest crap&ldots; books, tapes, and seminars or whatever it is they think ... http://www.sitemy.com/articles/article_19290.html Fri, 05 Aug 2005 23:58:08 -0400 http://www.sitemy.com/articles/article_19288.html That's right, this question apply's to everyone who actively promotes other companys products and/or services as an affiliate or is considering it because you could be losing BIG BUCKS from your hard earned affiliate commissions because of those UGLY long affiliate URL's that scream out... "I'm An Affiliate" and scare your visitors and/or potential customers away. People are very funny this way online when it comes to first impressions. As an example, which would you rather do business with? A business with a URL like... http://www.corys-cbmall.com OR... http://wetrack.it/eza/af.cgi?aid=3509&ent... http://www.sitemy.com/articles/article_19288.html Fri, 05 Aug 2005 23:58:07 -0400 http://www.sitemy.com/articles/article_19286.html Just a few minor changes to ad copy, tactics or business techniques can be enough to boost sales without burdening your budget. To modify your sales approach, choose one or more ideas from this list. 1. Use gifts or discounts to reward web site visitors and create good will that can spread virally. Remember, though, if you give away junk expect to get the same in return. 2. Before rolling out your product, test it thorougly to eliminate problems that will annoy buyers, instigate refunds and tarnish your business. In exchange for feedback, you might offer free products to a select group of customers or post an offer to web site visitors. 3. Bonuses, limited quantities and deadlines are all tools that can enhance the value... http://www.sitemy.com/articles/article_19286.html Fri, 05 Aug 2005 23:58:06 -0400 http://www.sitemy.com/articles/article_19287.html Before we start, I want to ask you one simple question. If you knew what you know today about how big blogging would be before it started, would you have started a blog? Well, in that case, you better pay close attention to podcasting! Pretty much everyone and anyone who knows the slightest bit about Podcasting thinks about the Apple I-Pod and how I-Pod users are using Apple's I-Tunes software to download their favorite songs over the internet. But what if I told you that you don't even need an I-Pod to podcast? As a matter of fact, to have your own podcast show, an I-Pod is absolutely unnecessary! The name "podcasting" is a combination of the name for Apple’s portable mp3 player, the "I-Pod," and the word "broadcasting."... http://www.sitemy.com/articles/article_19287.html Fri, 05 Aug 2005 23:58:06 -0400 http://www.sitemy.com/articles/article_19284.html Shop: Is Shopping Online Secure? Is shopping online becoming popular and safe enough for you and I to do the vast majority of our shopping on the Internet? As I contemplated, when I initially set up my website: www.shopshopshop.org The first thought that came to mind was will they come and will they spend money? Sure people are always curious and some will visit but will they stay long enough to spend some money? Safety was the first concern of those I had spoken to, they were somewhat skeptical and therefore reluctant to make any online purchases. It is our responsibility as online marketers to convince them to about the safety of online shopping. We all know about ... http://www.sitemy.com/articles/article_19284.html Fri, 05 Aug 2005 23:58:05 -0400 http://www.sitemy.com/articles/article_19285.html Making Houses for Sale Look Like Homes Are any of your houses for sale out there? If so, beware the appraiser! Appraisers not only use objective criteria for evaluating houses (i.e. location, structural integrity, they also use subjective criteria (i.e. landscape, paint, overall appearance). Buyers depend on appraisers and inspectors, as a rule, to check out construction details but tend to rely on their own feelings and impressions of how houses look and feel to make their buying decisions. Five tips for positively influencing those decisions with ease follow. 1. Houses that are clean and clutter-free are more attractive than houses that are not. Many of us, who live with clutter, lose sight of that fact. Others of us l... http://www.sitemy.com/articles/article_19285.html Fri, 05 Aug 2005 23:58:05 -0400 http://www.sitemy.com/articles/article_19282.html Ok, so after reading many articles on internet marketing I decided to take the plunge and started my own website, and decided that url should be something that by itself would bring the shoppers to the website in droves. The url chosen was www.shopshopshop.org, that was pretty easy compare to what was to come, I remember reading in some ezine that getting the affiliates was the easy part. That may have been true at one time but no more. I decide to apply to the best names in retailing thinking they would be happy to have one more site out there peddling their goods, but not so, I started getting rejections from the likes of Dell, Hp and a few other big names. But in reali... http://www.sitemy.com/articles/article_19282.html Fri, 05 Aug 2005 23:58:04 -0400 http://www.sitemy.com/articles/article_19283.html When you make the decision to start an Internet business or for that matter any business you must have a plan (strategy). This is essential in order to succeed. You don't throw a dart at a list of possible business opportunities and settle for the one where the dart lands. It must be a well thought out decision and plan on how you are going to make money in the business, if you read all the hype out there that tells you all you have to do is spend a couple of bucks, get a website and lay back and watch the money come in think again. First don't spend any money on those fancy internet ads telling how they guarantee you that the money will start rolling in as soon as you buy the software they are peddling. There is a lot ... http://www.sitemy.com/articles/article_19283.html Fri, 05 Aug 2005 23:58:04 -0400 http://www.sitemy.com/articles/article_19280.html Color should be one of your first concern when it comes to website design. Colors creates mood. It is immediate and memorable. It conveys character, expresses intention and emotion. Colors play a vital role in website's impact. It reflect the message and identity you want to convey to your viewers and can heavily influence the decision-making process. Your site will end up either plain and boring or chaotic and hard to look at. Thus, it must be carefully considered. Colors affect us psychologically. They can make us excited, happy, irritate, angry or sad. For example, if you owned a restaurant, try to use some orange color for your interior, or a red color table cloth to increase customers appetite. A good color combination that c... http://www.sitemy.com/articles/article_19280.html Fri, 05 Aug 2005 23:58:03 -0400 http://www.sitemy.com/articles/article_19281.html The company that dominated dial-up Internet use is coming to grip with the future. As broadband use increases dramatically, AOL has watched subscriptions decline and advertising dollars move to Google, Yahoo and MSN. Facing approaching irrelevance, AOL has decided to act. AOL Reinvents In an effort to compete, AOL is reinventing itself as an open use portal. To date, AOL has always restricted use of its portal to subscribers. No longer. AOL is beta testing a portal that makes services and content available to everyone. If all goes well, the company will launch the service this month. AOL’s Motivation The growth of broadband use has correlated to the decline of AOL. It is estimated that as many as 20 percent of subscr... http://www.sitemy.com/articles/article_19281.html Fri, 05 Aug 2005 23:58:03 -0400 http://www.sitemy.com/articles/article_19279.html Before we start, I want to ask you one simple question. If you knew what you know today about how big blogging would be before it started, would you have started a blog? Well, in that case, you better pay close attention to podcasting! Pretty much everyone and anyone who knows the slightest bit about Podcasting thinks about the Apple I-Pod and how I-Pod users are using Apple's I-Tunes software to download their favorite songs over the internet. But what if I told you that you don't even need an I-Pod to podcast? As a matter of fact, to have your own podcast show, an I-Pod is absolutely unnecessary! The name "podcasting" is a combination of the name for Apple’s portable mp3 player, the "I-Pod," and the word "broadcasting."... http://www.sitemy.com/articles/article_19279.html Fri, 05 Aug 2005 23:58:02 -0400 http://www.sitemy.com/articles/article_19278.html When you are considering finding the best website hosting company, it is important to know a few things before making the right decision. Web hosting is like a company that provides you with a phone line to talk to other people. Without it, you can not talk to people or make any phone calls. A web hoster is the behind the scenes technology that lets your site run on their servers and let people view it online. When you choose a hosting company for your website consider the following things. Price: Don’t simply look for the lowest price. You know how they say, "you get what you pay for". That is also very true with hosting. You pay little amounts, you get a lot less then you really need to run your site. Same thing wit... http://www.sitemy.com/articles/article_19278.html Fri, 05 Aug 2005 23:58:01 -0400