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Articles: Online Business 
1. Tools For Good PR Online
Everyone knows the media and public love good PR. But, does PR work its charm in the same manner online? If it's handles appropriately, good PR is even better through the Internet where a captive audience awaits its news.
In many ways, by their very nature, a website is a superb PR campaign. Since websites spread the work about your service or product and are highly visible to the public, websites make great PR tools. According to some experts, websites hold the potential to exceed traditional routes of PR. If you think about, why go online if your presence doesn't increase your ability to be noticed in a positive light and increase your bottom line?
Attracting positive attention is easy through many online PR tools. A few wa...
Author: Riki Trafford Date: Fri, 05 Aug 2005 23:58:10 -0400
2. 10 Commandments To Maximizing Your Time In Forum Participation
1) Gain an idea/keep in touch of what is happening in the Internet Marketing scene (strategies, product, news).
2) Help others as well as yourself to solve a 'how to' problem whenever it crops up. This applies to the universal law of "Give before you can receive".
3) Promote your product or other products with your affiliate links when you recommend solutions.
4) Create a sense of trust and bonding among fellow marketers in which real friendship can be establish over time (a sense of belonging).
5) Share and learn from others through a mutual exchange of experience.
6) Get a word-of-mouth recommendation to a proven product or service from people who have tried it instead of spending time to analyze various products ...
Author: Nelson Tan Date: Fri, 05 Aug 2005 23:58:09 -0400
3. 10 Ezine Advertising Strategies For Starters
If you're like most ezine advertisers you wish to generate FAST Sales by sending your message in front of thousands ezine subscribers.
Some spend hundreds in ezine advertising hoping to generate a BIG profit... but it ends up costing them more than they earn.
Yes, ezine advertising works, but if you really want to WIN the ezine advertising GAME you must take in consideration the strategies below:
1. What do you plan to advertise?
e.g. an affiliate product, your own product, a course by e-mail, an ebook, etc.
You must know exactly what you want to promote in other ezines before advertising in them; ask yourself these questions:
Is the product related to your target audience?
Is the product valuable...
Author: Diane Hughes Date: Fri, 05 Aug 2005 23:58:08 -0400
4. The 4 Giant Lies You’ve Been Told About Internet Marketing!
To quote Peter Finch from the iconic 1970's film "Network": I'm mad as hell and I'm not going to take this anymore!
There are so many lies, half-truths, and misguided misinformation out there about online marketing that it's driving me crazy!
I just finished reading yet another ebook by yet another "successful" Internet marketing guru. It kills me because the only thing most of these gurus are successful at is selling themselves and their "snake oil" to unsuspecting business people.
They don't know squat about marketing a business on the Internet. But they do know how to push buttons. So these self-proclaimed "experts" LIE to you just to sell you their latest crap… books, tapes, and seminars or whatever it is they think ...
Author: Dan Lok Date: Fri, 05 Aug 2005 23:58:08 -0400
5. Affiliate Cloaking... What It IS And WHY You Should Be Using It If Your An Affiliate Marketer
That's right, this question apply's to everyone who actively promotes other companys products and/or services as an affiliate or is considering it because you could be losing BIG BUCKS from your hard earned affiliate commissions because of those UGLY long affiliate URL's that scream out... "I'm An Affiliate" and scare your visitors and/or potential customers away.
People are very funny this way online when it comes to first impressions.
As an example, which would you rather do business with?
A business with a URL like...
http://www.corys-cbmall.com
OR...
http://wetrack.it/eza/af.cgi?aid=3509&ent...
Author: Cory Threlfall Date: Fri, 05 Aug 2005 23:58:07 -0400
6. Simple Changes Can Boost Sales
Just a few minor changes to ad copy, tactics or business techniques can be enough to boost sales without burdening your budget. To modify your sales approach, choose one or more ideas from this list.
1. Use gifts or discounts to reward web site visitors and create good will that can spread virally. Remember, though, if you give away junk expect to get the same in return.
2. Before rolling out your product, test it thorougly to eliminate problems that will annoy buyers, instigate refunds and tarnish your business. In exchange for feedback, you might offer free products to a select group of customers or post an offer to web site visitors.
3. Bonuses, limited quantities and deadlines are all tools that can enhance the value...
Author: Todd Kenovas Date: Fri, 05 Aug 2005 23:58:06 -0400
7. How Affiliates Can Have Their Own Radio Show...
Before we start, I want to ask you one simple question. If you knew what you know today about how big blogging would be before it started, would you have started a blog? Well, in that case, you better pay close attention to podcasting!
Pretty much everyone and anyone who knows the slightest bit about Podcasting thinks about the Apple I-Pod and how I-Pod users are using Apple's I-Tunes software to download their favorite songs over the internet.
But what if I told you that you don't even need an I-Pod to podcast? As a matter of fact, to have your own podcast show, an I-Pod is absolutely unnecessary!
The name "podcasting" is a combination of the name for Apple’s portable mp3 player, the "I-Pod," and the word “broadcasting.”...
Author: Anik Singal Date: Fri, 05 Aug 2005 23:58:06 -0400
8. Shop: Is Shopping Online Secure?
Shop: Is Shopping Online Secure?
Is shopping online becoming popular and safe enough for you and I to do the vast majority of our shopping on the Internet?
As I contemplated, when I initially set up my website: www.shopshopshop.org The first thought that came to mind was will they come and will they spend money? Sure people are always curious and some will visit but will they stay long enough to spend some money?
Safety was the first concern of those I had spoken to, they were somewhat skeptical and therefore reluctant to make any online purchases. It is our responsibility as online marketers to convince them to about the safety of online shopping.
We all know about ...
Author: Linda Quinones Date: Fri, 05 Aug 2005 23:58:05 -0400
9. Make Houses for Sale More Appealing
Making Houses for Sale Look Like Homes
Are any of your houses for sale out there? If so, beware the appraiser! Appraisers not only use objective criteria for evaluating houses (i.e. location, structural integrity, they also use subjective criteria (i.e. landscape, paint, overall appearance).
Buyers depend on appraisers and inspectors, as a rule, to check out construction details but tend to rely on their own feelings and impressions of how houses look and feel to make their buying decisions. Five tips for positively influencing those decisions with ease follow.
1. Houses that are clean and clutter-free are more attractive than houses that are not. Many of us, who live with clutter, lose sight of that fact. Others of us l...
Author: Paul Grunlerder Date: Fri, 05 Aug 2005 23:58:05 -0400
10. Learning Internet Marketing the Hard Way
Ok, so after reading many articles on internet marketing I decided to take the plunge and started my own website, and decided that url should be something that by itself would bring the shoppers to the website in droves.
The url chosen was www.shopshopshop.org, that was pretty easy compare to what was to come, I remember reading in some ezine that getting the affiliates was the easy part. That may have been true at one time but no more.
I decide to apply to the best names in retailing thinking they would be happy to have one more site out there peddling their goods, but not so, I started getting rejections from the likes of Dell, Hp and a few other big names.
But in reali...
Author: Linda Quinones Date: Fri, 05 Aug 2005 23:58:04 -0400
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