Online Business  

32. Make Sure That Your Dot-Com Doesn't Become The Next Dot-Bomb!
Late last night I turned on my television and discovered a used car salesman trying to sell this cheap clunker of a car to recently pink-slipped and bankrupt dot-com unfortunates. Apparently if you want to trade in your luxury sports car, these guys would be "happy" to give you a great deal on something more "economical." I saw this and I started to laugh. I mean, you have to give these guys credit. They're pursuing a niche. But it also convinced me that it's time to publicly address some of the rumors that have been flying around. With media doomsayers spouting predictions of dot-com fallout, both investors and e-business owners are understandably nervous. Everyone wants to know, "What separates the dot-coms from the dot-bomb...
Author: Ash Kawa Date: Fri, 05 Aug 2005 23:57:51 -0400

33. Networking From Home - Facts To Ponder
Network marketing has a 45 year old track record worldwide of producing more millionaires than any other single industry. Every other country worldwide has already experienced at least 10 years of the growth cycle in network marketing – there is currently 3.5% to 7% of the population of those countries involved right now. Right here in Europe, the very last continent to enter into its growth cycle, there is only around 0.5% involved and we are right at the very beginning of our growth cycle in network marketing. This tells us categorically that over the next ten years there is going to be a massive shift towards network marketing in Europe as in every other country worldwide. You are sitting at a place in Europe that won’t ev...
Author: Ian Durrell Date: Fri, 05 Aug 2005 23:57:51 -0400

34. Google has an Achilles Heal - Will their competitors notice?
Even though Google Revenues continue to soar, the hidden problem that may stifle growth and may even allow Yahoo or MSN to overtake the paid search market in the future lies in two critical phrases: Customer Support, and Customer Training Approximately 40% of the small businesses we have surveyed have tried Adwords in the past and failed, and some of them have tried multiple times. In some markets the percentage is closer to 60%. Why? because the program was designed by Google engineers, and heavily favors companies with the type of resources that most small businesses do not have. Unlike MSN and Yahoo who have programs that are much simpler in terms of use for small business people, Google favors a technology driven solution that ...
Author: Steve Blom Date: Mon, 01 Aug 2005 18:07:31 -0400

35. How To Use a Podcast For Internet Marketing
Although podcasting is trendy, it's vital to remember that when you use a podcast for Internet marketing, your podcast is really just another delivery mechanism – a way to get your marketing message across. Because it is a new delivery mechanism, there's a chance you'll get so wrapped in the technology that you'll forget the basics, the AIDA formula. You need to give people something that they want to listen to, and you can’t go wrong with the AIDA formula. AIDA is used in copywriting, and is an acronym: AIDA means Attract/ Attention, Interest, Desire, Action. You need to get people's attention, arouse their interest in your product, get them to want it, and finally take action to buy it. Using AIDA In Your Podcasts Y...
Author: Michael Murray Date: Mon, 01 Aug 2005 18:07:30 -0400

36. 24 Articles On Your Own Photography Business: A FREE e-book to Get You Started
You may have already started to make money from your photography, but if you are still a gifted amateur, then there are effective methods you can use to kick start your chances of making a profit. At the present time there has never been more opportunities for the photographer. New technologies in the form of digital cameras are changing the face of the industry. However that has always been the case for photographers, and it is no reason to get discouraged. It has never been easier for the amateurs to take their own photographs. However there are certain circumstances where it is harder than others. An example here is pet photography. There are plenty of people living alone, who have pets, and whilst they can photograph their pets i...
Author: Roy Barker Date: Mon, 01 Aug 2005 18:07:30 -0400

37. Un-Common Sense Search Engine Optimization Strategies
Want to reach the top of Google for your niche, or keyword phrases? Don't let it cause you stress or anxiety, simple read on... Google, MSN, and Yahoo all use their own formulas to calculate the relevance of your pages, but here are a few common factors to guarantee you will rank above those not using them. Start analyzing your pages today, don’t forget to resubmit the changes when you are done, and the traffic will start to flow. 1) Keyword Density You should strive to obtain a keyword density in the 3.5 to 7 percent range for each of your pages. Do not overuse your keywords on the same page, instead simply use related keywords. 2) Keyword Phrase Choices A single keyword is almost impossible to rank high fo...
Author: Kerry Emrich Date: Mon, 01 Aug 2005 18:07:29 -0400

38. 10 Keys to Creating a Profitable Online Business
Starting an online business is not always as easy as it may sound. But, running an online business has many benefits over its offline counterpart. First, and the most appealing, is you'll most likely be working from home from your own computer, and working the hours that suit you. And secondly, you have the potential to make a lot more money than you would if you were working for someone else. Before embarking on an online entrepreneurial quest for the perfect home-based business, it's advisable to look at the array of online business opportunities available, and decide which would be the most suitable for you. While it's quite conceivable, that the most profitable and legitimate type of online businesses can be operated successful...
Author: Jan Peterson Date: Mon, 01 Aug 2005 18:07:28 -0400

39. Google's own AdSense Tips
Google is at least as interested as you are in having your ads perform well on your site. And they've gone to some work to provide the information you need to optimize your AdSense. What's fascinating to me is that apparently not everyone bothers to read their tips. And even some that do, fail to apply it. That said, you need to be aware that simply using their tips doesn't guarantee successful ads and decent CTR (Click Through Rate). How many times have you heard this? You have to test. You have to try alternatives and see what really works best for you, on your pages, with your content and your visitors. Test, test, test some more. Track your results, analyze them, try variations. Too many of us don't test. We hear the...
Author: Richard Keir Date: Mon, 01 Aug 2005 18:07:27 -0400

40. How to Create an Online Newsroom the Media will Love
From time to time, people ask me how public relations has changed during the two decades in which I’ve been seeking publicity. My answer: technology. Twenty years ago, the fax machine was a newfangled novelty. Our primary means of communicating with journalists was the telephone and the US Mail. The advent of e- mail and the web has made life easier in many regards and tougher in others - namely, thanks to hordes of clowns with money making schemes and software that "blasts" press releases indiscriminately to reporters, it’s become very hard to get your e-mails through to spam-weary reporters. But there’s another great advantage provided to publicity seekers by the Internet -- the ability to create an "online news room". In the "...
Author: Bill Stoller Date: Mon, 01 Aug 2005 18:07:27 -0400

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